Today I woke up to a peculiar site; after four snooze alarms
and two elongated stretches in bed, I opened my bedroom window and experienced
what I can only describe as a Springtime Snowstorm. Puffed up cotton balls of
white pollen were floating lightly in the air. Lightly drifting, their
destination did not seem apparent, but they were calmly moving through the sky.
To admit, it was quite beautiful as they exemplified the beginning of a new
season: spring.
After a quick cappuccino I eased my way into the front row
seat of Management Consulting 15 minutes late – otherwise known in Italian as
perfectly on time. Marco Salvadori, a consultant of Internet Business Solutions
Group (IBSG), spoke as a guest on behalf of Cisco. When examining Cisco at a
quick glance, the company’s purpose is to provide “a variety of technological
devices and systems that enable Internet and digital communication among
companies and among people,” states Salvadori as he further delved into the company’s vision and overall strategy from the IBSG point of view. For those of you who
don’t know, IBSG is Cisco’s global executive consulting organization.
Consisting of 180 consultants in 20 countries, IBSG works with the head
executives of Cisco to help transform the utilization of digital technologies.
As the lecture progressed, Salvadori spoke of a key
phrase that instantly took hold of my attention, the “Internet of Things.” He
described it to be a scale up of everything, the newest, innovative leap into
the technological evolution of the future. The Internet of Things all starts
with a nearly invisible network of radio frequency identification tags (RFID)
that are deployed on almost every type of consumer item. These tiny chips have
the ability to scan wirelessly and create a global network of physical objects.
Now this topic is still seen as extremely controversial, particularly since
these chips are being produced in the billions, yet they have not managed to
gather much public knowledge of consent.
The ultimate convenience in supply-chain management, RFID
tags could allow for a better track of inventories and consumer demand. Companies
would not run out of stock, and stolen items would be much more easily tracked
and located. In addition, once RFID technology is used, you can place all the
products you wish to purchase in one basket, in which these products can be
detected instantly and the billing process can be faster. Wal-Mart, the nation’s largest retail, has recently announced that it will begin placing item-level RFID tracking tags on clothing sold in its stores. This allows large corporations the ability to increase their power in the market, by being able to track all items and the consumers who purchase them. In addition, I conducted some
personal research and this technology has been used with human beings in addition to things.
Many people advocate its usage by saying it is a better way to curb
theft, identify disaster victims and improve medical care. However, critics
exclaim that this procedure would be a widespread invasion of privacy, making
it easier for government agencies to track a person’s every move.
Regardless of the consensus, I think the subject is an
interesting topic to note upon – especially since Cisco’s consulting team is
advising them to utilize this new form of technology. I advise you all to look
into the subject and create your own personal decision on the ethics behind the
“Internet of Things” and RFID chip implantation. It is each individuals right to be informed of this procedure, and as a human race would this
evolution in technology soon allow us to experience the true meaning of
interconnectedness? Or shall we remain free from these Orwellian concerns, and experience
life like the light balls of pollen, without a straight path, yet within a
beautiful journey?
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